Hi, I am Andrea Wald, a creative director, designer and brand consultant from Berlin.

With 18+ years of experience, I offer comprehensive expertise in creating exciting brands and helping your brand thrive in today's dynamic landscape:

*Storytelling first:
Crafting emotional connections that deeply resonate with audiences, leaving a lasting impression, is the essence of storytelling.

*Brand Thinking:
I specialize in aligning creativity with business goals. Whether it's about a campaign, developing UX/UI products or helping clients define their brand identity, positioning, and target audience.

*Cross-platform expertise:
I am a multidisciplinary designer, building brand experiences and products that transcend traditional boundaries.





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Clients
Aldi, Allianz, Audi, Bayerische Milchindustrie, Benq, Bertelsmann, Best Water Technologies, BMW, BKK, Bosch, Bundesministerium für Wirtschaft und Arbeit, Bundesregierung, Bundespresseamt, Bündnis90/Die Grünen, Car2GO, Carlsberg, Consorsbank, Daimler DHL, Deutsche Bahn, Deutsche Bahn New Digital Business, Deutsche Post World Net Deutsche Telekom, Deutsche Telekom Laboratories, Deutsche, Vermögensberatung, Deutsche Börse, Dr. Oetker, E.ON, EnBw, Feelix, Gabor Footwear, Genesis, German Tech Digital, Glossybox, Go Digital Software, Grünenthal, Hartmann, Heidelberg, Heycar, HK Engineering, Hyundai, Infineon Technologies, Kabel Deutschland, Kia, Kieler Nachrichten, Lamy, MAN, McFit, Media Markt, MediaSaturn, Mercedes-Benz, Mini, Nespresso, Neoplan, Oakley, O2, Porsche, PropTech1 Ventures, Qixxit, RWE, Scalable Capital, Schaeffler, Share, Siemens, Skoda, Smart, Sparkasse, Swatch, Techniker Krankenkasse, Transdev, Tyde, Ubitricity, Vodafone, Volkswagen, VRM Media, Vilua, Wandelbots, Wechselhelfer, WirvonHier, Zimory Deutsche Börse

Agencies
BBDO, BCGDV, Blue Scope, Dammanworks, Dan Pearlman, DDB, Diconium (VW), Dorten, Exozet, Fuenfwerken Design, GraftBrand Lab, Heimat, Hartmann von Siebenthal, Innocean, IXDS/PWC, JungvonMatt, Kapacht, KKLD, KMS Team, LambieNairn, Loved, McKinsey, MediaMonks, Metadesign, Mutabor Design, Parasol Island, Playframe AG, Scholz & Friends, Strichpunkt Design, Thjnk, TLGG, Triad, Uniplan, Zum Goldenen Hirschen 

Awards
4x IF communication design award, 3x DDC Award Gold, 2x Red Dot Design Award, Communication Design, 2x Corporate Design Prize Gold. 2x German Design Award Nomination. German Design Award, Iconic Award, Art Directors Club Award Bronze, Euro Effie Awards Gold, Red Dot Design Award Product Design, IF Product Design Award, Adam Award Silver, AME Award Gold, TDC Tokio yearbook entry

AW_2022


Andrea Wald
Creative Director
M + 49 (0)179 7010632
a.wald@waldbranding.com